Measure what the visibility turned into.
Visibility that never becomes a visit is a vanity number. GA4 sits under the other two areas so the traffic AI platforms send you appears on the same page, over the same date range, as the clicks search sends.
example.com
Last 30 days · Search Console, Bing, GA4 and 5 LLMs
Search clicks
12,480
−18%
Sessions
31,204
−11%
Prompt appearances
121 of 200
+33
Pages decaying
9
+2
Appearances over time
Quietly losing traffic
/pricing−34%
/guides/rank-tracking−22%
/compare/enterprise−17%
The Overview screen, sample account. Search, AI and traffic on one page, over one date range.
What's in Web visibility
Traffic
Sessions, sources and pages, on the same range as everything else.
AI referral
Visits arriving from AI platforms — which ones, and which pages they land on.
Audience
Who is arriving: geography, device and returning versus new.
Conversions
What those visits did, so the reporting ends somewhere that matters.
See whether any of it turned into visits.
Type a domain and we'll run the same check against it. No account, no card.

Search clicks
Sessions